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About Rob Barnes
Rob Barnes
Creative Lead
Phone: +47 373 217 97

Helping people care before asking them to act

I am driven by the belief that good communication does more than inform. It builds connection, inspires trust and invites change. Over the past two decades at GRID-Arendal, I have worked across projects, platforms and disciplines to help translate environmental knowledge into tools people can understand, feel and use. Whether through video, design, facilitation or strategy, I help teams communicate with purpose. I believe that creativity should serve clarity, and that even the most technical ideas deserve a human voice.

What I Bring

I support teams across GRID-Arendal to shape communication products that are impactful, thoughtful and emotionally resonant. My experience includes creative direction, storytelling, outreach and multimedia production, all grounded in a commitment to collaboration and learning. I also serve as an internal sounding board and creative partner, helping project managers, facilitators and subject experts strengthen their narratives and engagement strategies.

My Focus Areas

In My Own Words

″Good communication helps people care before it asks them to act. My job is to help make that care possible through clarity, creativity and connection.″

More about me

Skills: AI Implementation Artificial Intelligence (AI) Audience Engagement Audio Editing Environmental Messaging Graphic Design Capacity Building Capacity building and public engagement Co-creation Processes Co-creative facilitation Communication Production Management Communication Training Concept Development Creative Direction Design Digital Media Editorial Design Photography & Videography Layout Licenced Drone Pilot Media Production Narrative Framing New Technology Photography Project Management Public Speaking Storytelling Strategic Communication Team Collaboration User Experience Design Video Editing Visual Storytelling Web Development Workshop Facilitation multimedia production

Latest publications Rob's involved in

Norwegian Blue Forests Network (NBFN) - Top Ten Trends from 2024

This report presents a selection of trends from 2024, as well as areas to watch in 2025 and beyond.

07 Feb 2025 Monograph

Blue Carbon 2

This report offers tools to help developing countries explore blue carbon as a financial mechanism.

In progress Rapid Response Assessment

Afripac knowledge hub

https://afripac.grida.no

01 Sep 2024 Web Solutions & Apps

Latest activities Rob's involved in

CAMCA - Central Asian Mammals and Climate Adaptation

In progress Mountains

Communications

Turning knowledge into meaning — and action.

In progress Programme

Environmental Crime Waste Traffic

With raising global consumption patterns the amounts of waste increases, and scrupulous waste management is threatened with the illegal...

In progress Global

Latest news

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Empowering journalists

09 Sep 2025

Waves of Change, Phase II: Return to Lüderitz

25 Aug 2025

Arendalsuka 2025

18 Jul 2025

Why does Pride matter to us?

25 Jun 2025

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